Session: Best Kept Secrets to Search

Thursday, August 21st, 2008

I missed the first 2 presenters and walked in at the tail end when they started to discuss Reputation Management.  This is a very important issue that many people need to pay more attention to.  So there are many ways to manage your reputation online and the speaker had the ...

Session: Social Media Analysis and Tracking

Thursday, August 21st, 2008

This session is defined by the SES website as: "Social Search can be used to drive traffic, conversions, and increase ROI by monitoring conversations happening in cyberspace, often in real time. By using buzz monitoring tools such as Buzzlogic, search professions can be very effective in finding influencer's within online conversations ...

Session: Black Hat, White Hat. Playing Dirty with SEO.

Thursday, August 21st, 2008

None of the people on the panel had anything prepared, so this session was purely intended to be an open discussion/debate about the white/black hat issue. As it turned out, this was an idea format, and we got some very candid insights into the thought processes of a handful of ...

Blackhat Preview

Wednesday, August 20th, 2008

Drew and I are headed to dinner to go over everything we saw in this afternoon's sessions.  Sorry for the delays in posting, we've been helping with the booth/client stuff quite a bit, too, and that stuff takes a little time. The sessions this afternoon were awesome, especially for someone that ...

Session: Getting Vertical Search Right

Wednesday, August 20th, 2008

I was hoping for this session to be so much more. The panelists all talked about the benefits and profitability of vertical search, but forgot to discuss the one key aspect -- search acquisition. How do you get people to your site from the major search engines if you ...

SES San Jose Day 3: Getting Started

Wednesday, August 20th, 2008

I'm leaving for the convention center in less than 10. Today should be a busy day for us. We're going to hit as many of these sessions as we can: Building a Search Friendly Site SEO Through Blogs & Feeds Social Media Marketing News Search SEO Successful Tactics for Social Media Optimization SEO Rehab ...

Badge Of Honor?

Tuesday, August 19th, 2008

Last night, we threw a bit of a hotel room party. It was actually pretty fun, and at some point I would say that we had about 30 people crammed into this room. Curiously, there wasn't a single complain (and were were definitely loud). This is a smoke-free hotel, and ...

Usher Room

Tuesday, August 19th, 2008

I was wandering around the San Jose convention center this afternoon, looking for a sandwich. I ran across this door: [caption id="attachment_124" align="alignnone" width="300" caption="What goes on behind this door?"][/caption] I don't know what kind of crazy shit goes down on the opposite side of that door, but I don't think I ...

SES San Jose: Day 2 off to a slow start

Tuesday, August 19th, 2008

Between client calls and manning the company booth, the blog hasn't seen much activity yet today.  It might not have helped that Frank orchestrated a Jack In The Box run (err, stumble) at 3am.  Which happened a couple hours after Ms. HR instigated a screw-driver run so we could open ...

At the Fairmont, in my pajamas

Monday, August 18th, 2008

I still haven't made it over to the conference yet -- I'm on a client call right now.  So, I'll get my first taste of SES in about 45 minutes when I walk across the street to the convention center. Kim attended the "Mobile SEO: Death of the .mobi" this morning.  ...