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Obama, Apple and Ice Cream

Wednesday, November 12th, 2008

Keynote: Obama, Apple and Ice Cream - Building Brand Passion Among Millennials This presentation was overseen by Samantha Skey, Executive VP, Strategic Marketing, Alloy Media + Marketing. The focus was on the panel of six "Millenials," who can be generally defined as people born between 1980-2000. At this presentation, the Millenials ...

Posted in Convention Coverage, ad:tech New York 2008 | No Comments »

Ad:tech New York, It’s Gonna Be Huge

Monday, November 3rd, 2008

SEOMFG is at ad:tech this week, and holy crap is this thing huge. There are a full 3 floors worth of exibitors. I spent today roaming around booths and getting a feel for the show. It's hard to explain the theme of this convention because it's such a jumble of ...

Posted in ad:tech New York 2008 | No Comments »