Archive for the ‘SMX West 2009’ Category

Keynote: John Battelle

Wednesday, February 18th, 2009

Information about the keynote: John Battelle is author of the outstanding book on how search engines developed, The Search, in which he also coined oft-repeated description of search engines as a “database of intentions.” A veteran journalist and entrepreneur, this keynote conversation will cover how John sees search developing, the challenges ...

SEO Status Report Metrics

Wednesday, February 18th, 2009

Agenda information here. How are your SEO efforts going from a technical standpoint? This session looks at "status report" metrics you can tap into such as link counts, page counts and more. Moderator: Danny Sullivan, Editor-in-Chief, Search Engine Land Q&A Moderator: Todd Friesen, President, Oilman SEO Speakers: Seth Besmertnik, CEO, Conductor, Inc. Rand Fishkin, CEO, SEOmoz Brian ...

Googles SearchWiki, Customized and Personalized Results

Friday, February 13th, 2009

Agenda info is here. Google’s SearchWiki, Customized & Personalized Results - SearchWiki, Google Personalized Results and search customization based on previous queries or geographic location are all ways that Google’s "regular" results seem to be disappearing. This session looks at how "one-size-fits-all" results at Google are continuing to disappear, along with ...

Up Close With YouTube

Thursday, February 12th, 2009

More information from the source. YouTube is the leading online video destination for the web, which makes it in turn the leading video search engine. Plus, YouTube content is widely distributed in search results elsewhere, including those of its owner, Google. This session looks specifically at tips and tactics for doing ...

Local Search Marketing Tactics

Tuesday, February 10th, 2009

Get the details from the SMX site. Local Search Marketing Tactics Local search doesn’t only happen in relation what’s on a map. This session looks at a variety of local search tactics that are not necessarily tied to your physical location’s listing. Moderator: Greg Sterling, Founding Principal, Sterling Market Intelligence Q&A Moderator: Cindy Krum, ...